An Honest Look at the London Go City Explorer Pass
If you’re planning a trip to London and want to see as much as possible without breaking the bank, the Go City Explorer Pass® might just be worth considering. This flexible ticket lets you pick between 2 and 7 attractions from a list of over 90 options, including iconic landmarks like The Shard, Tower of London, and Westminster Abbey. It’s designed for those who prefer to craft their own itinerary, rather than follow a rigid tour schedule, which is perfect if you love mixing sightseeing with some downtime or spontaneous discoveries.
What I really like about this pass is its value for money. Many reviews highlight that it can save you up to 50% compared to buying individual tickets, which adds up quickly when you’re visiting multiple attractions. Plus, with instant digital delivery, you can start planning your adventure right away, and the Go City app makes it easy to manage your credits, check attraction details, and even secure reservations for popular spots. Another plus is the 30-day validity period once you activate your pass, giving you plenty of time to enjoy London at a relaxed pace.
However, there are a couple of things to keep in mind. Some of the most popular attractions require reservations, so it’s a good idea to plan ahead, especially during peak tourism seasons. Also, as one reviewer pointed out, traffic congestion can affect how much you see in a day, particularly if you’re relying on the hop-on-hop-off bus. That said, many travelers find that the flexibility and choice outweigh these logistical hurdles.
The Go City Explorer Pass is best suited for independent travelers who want to customize their London experience, enjoy a mix of sightseeing and fun tours, and are comfortable with a bit of planning. If you love the idea of skipping long lines and getting some savings, this pass offers a practical way to explore London more efficiently.
Key Points / Takeaways

- Flexibility: Choose between 2 and 7 attractions to tailor your trip.
- Savings: Up to 50% discount on top London attractions compared to individual tickets.
- Wide Range: Over 90 options including landmarks, museums, tours, and fun activities.
- Ease of Use: Digital delivery and the Go City app streamline planning and entry.
- Validity: 30 days from activation, giving you time to explore at your own pace.
- Popular Attractions: Includes The Shard, Tower of London, Thames River Cruise, Westminster Abbey, and Big Bus Tours.
Exploring the Attractions in Detail

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How Does the Itinerary Work?
The beauty of the Go City Explorer Pass is that it doesn’t tie you to a fixed schedule. You pick your attractions ahead of time—say, the Tower of London and The Shard—and then visit them as it suits your trip. Once you start using your pass at your first attraction, the 30-day window kicks in. This flexibility is perfect if your plans are still unfolding or you prefer to take things slow.
Visiting The Shard: A Must-See Viewpoint
Many travelers rave about The View from the Shard. The 360-degree vantage point offers an unmatched perspective of London’s skyline. I love how the experience combines modern engineering with breathtaking scenery. The reviews emphasize that it’s well worth reserving in advance, as the lines can get long, especially during peak hours. The pass makes this straightforward—just reserve through the app, and you’re set.
The Tower of London: A Historic Jewel
The Tower of London remains a favorite for its history and stunning Crown Jewels. The guide staff, like “the knowledgeable guards,” help bring the stones and stories to life. Many visitors mention the Crown Jewels exhibit as a highlight, and having the ticket included in the pass saves both time and money. Be aware that some attractions might require reservations, so plan accordingly.
Thames River Cruise and Big Bus Tours
The River Cruise offers a relaxing way to see London’s riverside sights, while the Big Bus Tour provides a hop-on-hop-off experience that helps you cover more ground without the hassle of driving or walking. One reviewer noted that the two-day hop-on-hop-off provided plenty of opportunities to see the sights from different angles. Keep in mind that traffic can slow things down, but the scenic routes and helpful guides make up for it.
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Westminster Abbey and Other Historic Sites
Westminster Abbey is a prime example of London’s architectural grandeur. The reviews mention how the Abbey’s interior was “amazing,” and having an inclusive ticket makes it easier to access this busy site. Similarly, attractions like Kensington Palace and Wellington Arch add variety to your sightseeing.
Fun Tours and Interactive Experiences
Beyond landmarks, the pass includes options like Shakespeare’s Globe Exhibition & Theatre Tour, and even fun activities like Crazy Golf or Sweeney Todd-style Murder Mystery tours. These add a lively dimension to your trip, especially if you’re traveling with friends or family.
Practical Tips for Using Your Pass
- Reserve popular attractions early, especially those requiring timed entry.
- Use the Go City app for up-to-date opening hours and reservation management.
- Consider spreading out your attractions to avoid traffic delays, particularly if you’re relying on buses.
- Remember, your pass is activated at your first visit, so plan to arrive early if you want to maximize your day.
Who Would Benefit Most?
This pass works best for independent travelers who enjoy customizing their itinerary and exploring at their own pace. If you’re someone who loves a mix of historic sites, scenic views, and engaging tours, it offers excellent value. Families and groups will also appreciate the variety of options and the convenience of having tickets sorted in advance.
Pricing and Overall Value

At $72.74 per person for 2-7 attractions, the pass is a smart buy if you plan to visit at least a few of London’s top sights. Reviewers mention that saving up to 50% on tickets makes it a worthwhile investment, especially with attractions like The Shard, Tower of London, and river cruises included. The ability to cancel up to 24 hours in advance adds a layer of flexibility if your plans shift.
While the cost may seem high at first glance, consider how much you’d spend on individual tickets for just a couple of sites. The pass effectively bundles your sightseeing, often at a discount, encouraging you to see more in less time and with less hassle.
Why the Go City Explorer Pass Is Worth Considering

If you’re visiting London for a few days and want to maximize your sightseeing while keeping expenses predictable, this pass offers a lot of bang for your buck. Its wide selection of attractions means you’re likely to find something that matches your interests—whether it’s stunning views from The Shard, immersing yourself at the Tower of London, or cruising along the Thames.
The ease of use—digital tickets, detailed app guidance, and the ability to plan reservations—makes it especially traveler-friendly. Plus, the reviews from users highlight that many found it simple to navigate, with guides and staff being helpful and courteous.
However, if you prefer a tightly scheduled guided tour or are traveling solo and don’t plan many attractions, a different ticket might suit better. Also, during busy holiday periods, booking early and planning your route will make your experience smoother.
FAQ

Can I buy the pass last minute?
Yes, the pass is delivered instantly via PDF, so you can purchase and start planning your trip right away.
Is this pass valid for 30 days from first use?
Exactly. Once you activate it at your first attraction, you have 30 days to visit the remaining selected sites.
Do I need reservations for all attractions?
Most popular attractions do require reservations, so it’s advisable to book early through the app to secure your preferred times.
Can I visit multiple attractions in one day?
Yes, especially if you’re efficient. The pass gives you the freedom to spread out visits or do several in a single day, depending on attraction hours and proximity.
What if I change my mind?
You can cancel up to 24 hours before your first visit for a full refund, making it a flexible option if plans shift.
Are the attractions suitable for children or families?
Many attractions appeal to families, including the London Zoo, fun tours, and interactive museums. Check individual attraction policies for age restrictions.
Is the pass worth it if I only visit a few sites?
It depends. If you plan to see at least two or three major sights, the savings become clear. For just one or two, buying individual tickets might be more economical.
To sum it up, the Go City Explorer Pass offers a practical and flexible way to experience London. It’s especially appealing for travelers who love to customize their days, enjoy a mix of sightseeing, and want to save money. With a broad selection of attractions, easy digital management, and the chance to skip lines at popular spots, it’s a tool that can make your London trip more enjoyable and less stressful. Just remember to plan ahead for reservations and traffic, and you’ll find this pass adds convenience and value to your adventure in the capital.
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