Exploring Outlet Shopping Freeport from Lisbon offers a unique chance to break away from the city’s historic sights and indulge in some retail therapy. Priced at around $16.05 per person, this six-hour excursion organized by Cityrama takes you across the Vasco da Gama Bridge—an architectural highlight—directly to the sprawling Freeport Lisboa Fashion Outlet. While it’s generally aimed at travelers seeking brands like Lacoste, Burberry, and Armani, it’s important to weigh the experience against its mixed reviews and practical considerations.
What I particularly appreciate about this tour is the comfortable transportation and the scenic crossing of Vasco da Gama Bridge. The journey itself feels like a highlight for many, offering a chance to relax and enjoy views of the Tagus River. Another positive is the availability of tax-free shopping for visitors outside the EU—an undeniable perk that can make the prices more attractive than shopping in the city itself. Those who love a good bargain on luxury brands like Armani or Escada will find this outlet appealing, especially with the promise of significant discounts.
However, a key consideration is the overall quality and atmosphere of the outlet mall. Multiple reviews suggest that it can feel underwhelming or still in development, with some visitors disappointed by the selection or prices. Several reviews mention that the shopping experience is average, with only a few purchases made by most travelers, and some have expressed frustration over the lack of guided assistance or unclear return policies. One review even criticizes the hospitality and organization, indicating that if you’re seeking a seamless, high-end outlet experience, this may not fully meet those expectations.
Key Points

- Convenient transport with scenic views: The trip across Vasco da Gama Bridge adds a memorable touch.
- Tax-free shopping available: Great for non-EU visitors looking for discounts on international brands.
- Limited on-site experience: The outlet is described as somewhat underwhelming, especially compared to established British outlets.
- Good for bargain hunters and brand shoppers: If you’re after discounts on brands like Lacoste or Armani, you could find worthwhile deals.
- Time management is key: The six-hour window includes travel time, so plan your expectations accordingly.
- Mixed reviews on the shopping quality: Some say it’s just “average,” while others cherish the convenience and discounts.
In-Depth Review of the Outlet Shopping Experience

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Introduction to the Tour
If you’re in Lisbon and craving a shopping break, this outlet trip offers an easy escape. For about $16, you get a round-trip bus ride that crosses the Vasco da Gama Bridge, offering a chance to see one of Portugal’s modern engineering marvels. The departure times are set at 10:30 AM and 1:00 PM, returning promptly at 4:00 PM or 7:00 PM respectively, making it suitable for those with flexible schedules.
The group size is limited to 40 travelers, which keeps things manageable and less chaotic—though some reviews hint at organizational hiccups. The air-conditioned coach ensures a comfortable journey, and the direct transfer means no fuss, just a straightforward trip to the mall to enjoy your shopping hours.
The Vasco da Gama Bridge Experience
Most travelers find the crossing of Vasco da Gama Bridge particularly memorable. It’s one of Europe’s longest bridges, stretching over 17 kilometers, giving you excellent photo opportunities and a sense of the grandeur of modern Portuguese infrastructure. Several reviewers emphasize how this part of the journey elevates the experience beyond just shopping.
Shopping at Freeport Lisboa Fashion Outlet
Once there, you’ll find over 100 stores in an open-air, mall-style environment. The reviews show a split opinion: some find it disappointing with prices and product ranges not quite meeting expectations, especially compared to the well-developed British outlets. A review by Jos M notes, “the shopping is disappointing for the prices and articles sold,” reflecting a common sentiment.
On the other hand, Nykolos describes the entire day as a “superb shopping day,” praising the well-organized layout and interesting discounts. If you’re a bargain hunter, you’ll love the discount signage and the chance to pick up luxury brands like Armani, Lacoste, and Burberry at reduced prices. Still, some reviews suggest that not all brands offer compelling discounts, so manage your expectations accordingly.
Authenticity and Customer Service
Some reviews express frustration over poor customer service and organizational issues. David_C criticizes the “poor reception” and being “abandoned” after arriving, highlighting that information about return policies and procedures isn’t always clear. If you’re browsing without guidance, you might feel a bit lost or uncertain about how to proceed.
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Is it Worth the Price?
At roughly $16, this experience is quite affordable, given the convenience of transport and crossing scenery. Still, it’s not a luxury shopping experience—more of a functional and convenient day trip. If budget shopping and brand discounts are your priority, and you’re not overly concerned about luxury store atmospheres, this could suit you. But if you’re expecting a high-end outlet vibe, you might find this less satisfying.
Who Would Love This Tour?

This trip is best suited for budget-conscious travelers eager for tax-free shopping and a break from Lisbon’s historic sites. It’s ideal if you enjoy bargain hunting and are not overly concerned about luxury shopping ambiance. If your main goal is quick and straightforward access to discounted brands, this is a practical choice.
However, if you’re looking for a luxury shopping experience or a well-established outlet mall that feels polished and premium, you may want to explore other options or consider visiting British outlets directly. The scenic crossing is a bonus, but for some, the mall atmosphere may feel underwhelming.
Final Thoughts
The Outlet Shopping Freeport from Lisbon provides a decent opportunity for affordable shopping and a scenic bridge crossing. While it brings fantastic value in transportation and discounts, it might fall short on quality and atmosphere for those expecting a premium outlet experience. Organizers make it easy to get there, and the trip across Vasco da Gama Bridge is truly memorable.
This tour is best for shoppers who want quick access to branded discounts without fuss. If you’re flexible on the mall environment and mainly want bargains, you’ll find this trip practical and convenient. But if your heart is set on luxury or boutique shopping, you might find the experience lacking.
FAQ

Is hotel pickup or drop-off included?
No, this tour does not include hotel pickup or drop-off. You’ll meet at the designated meeting point in Lisbon and return there at the end of the day.
How long is the total trip?
The total duration is about six hours, including the crossing on Vasco da Gama Bridge, shopping time, and transportation.
Do I need to book in advance?
Yes, most travelers book about two weeks ahead, especially since the tour is popular during peak seasons.
Can I cancel this tour?
Yes, you can cancel up to 24 hours in advance for a full refund. Cancellations less than 24 hours before the start are not refundable.
Is this suitable for non-European visitors?
Absolutely. Non-EU visitors benefit from tax-free shopping, making the discounts even more attractive.
Is there a guided tour inside the outlet?
No, this is a non-guided experience. You’ll be free to explore the mall at your own pace.
What if I want to shop for luxury brands?
You’ll find brands like Armani, Burberry, and Lacoste, but the selection and discounts vary. Remember, some reviews suggest the shopping experience can be somewhat underwhelming or average.
In the end, if you’re after a cost-effective, straightforward shopping day with scenic views, this trip offers a decent option. Just keep your expectations realistic, and don’t forget your credit card!
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