Exploring Tenute Girolamo: A Genuine Wine Experience in Itria Valley
Imagine strolling through Italy’s scenic Itria Valley, surrounded by lush vineyards and warm sunshine, as a knowledgeable guide shares the secrets behind some of Apulia’s best wines. This is exactly what a typical visit to Tenute Girolamo offers—a combination of a vineyard walk, a detailed winery tour, and a tasting of seven distinct wines paired with a light but flavorful Apulian lunch.
What I particularly appreciate about this experience is its perfect balance of education and enjoyment. The vineyard walk is a highlight, especially since it’s the largest vineyard in Valle D’Itria, giving you ample space to appreciate the scale and care that goes into these wines. The tasting lineup features prestigious labels like Conte Giangirolamo and Argese, which showcase the true potential of Apulian winemaking. And if you’re a foodie, you’ll love the pairings of local products that elevate each sip.
A potential consideration for travelers is that the vineyard walk isn’t mandatory, so if you’re eager to jump straight into tasting, you can do so—though I’d recommend taking the stroll if timing allows. Also, check the available starting times—either 10:30 a.m. or 3 p.m.—to suit your schedule. The experience offers fantastic value for wine lovers eager for an authentic, immersive visit that combines stunning scenery with top-quality wines.
Key points / Takeaways

- Authentic vineyard walk through the largest vineyard in Valle D’Itria provides a genuine sense of Apulian wine-growing.
- Seven premium wines sampled, including renowned labels like Conte Giangirolamo and Argese.
- Light Apulian lunch with local products enhances the tasting experience, making it more than just a sip-and-spit affair.
- Expert guides offer insights in English, Italian, and Spanish, making the tour accessible for international visitors.
- Exclusive access to the winery and vineyard in a smaller-group setting enhances intimacy and personalized attention.
- Flexible booking options allow you to reserve now and pay later, with full cancellation possible up to 24 hours in advance.
Entering the Heart of Apulian Wine at Tenute Girolamo

One of my favorite aspects of this tour is how it starts—right in the middle of the largest vineyard in Valle D’Itria. Walking among the vines, especially with a guide like Federico (the reviews mention how engaging and passionate he is), brings you closer to understanding what makes Apulian wines special. The vineyard’s size means you get a real sense of scale—these vines aren’t just for show; they’re the backbone of the region’s thriving wine industry.
The wine tour itself takes you through the winery’s different stages, giving you a behind-the-scenes look at production. I love the way the guides explain the nuances of each wine, from grapes to bottle. And the tastings are generous—seven different wines, including the premium Conte Giangirolamo and Argese—are poured with care, letting you appreciate their unique characteristics. The reviews highlight how much visitors enjoy the chance to taste award-winning wines produced locally, which gives the whole experience a sense of authenticity and pride.
While the vineyard walk is optional, I recommend you try to fit it in. It adds a wonderful layer of context, letting you see the terroir—soil, climate, and vine management—that influences each glass. Plus, the scenery is simply stunning, making it a memorable part of the day.
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The Tasting and Food Pairings: A Taste of Apulia

The tasting is carefully curated, and all wines are paired with local Apulian products—cheeses, bread, cured meats, and more. This well-thought-out pairing helps you appreciate each wine’s distinct profile alongside complementary flavors. The light lunch is more than just a snack; it’s a feast of regional flavors that give you a real taste of local life.
Reviewers frequently mention the generosity of the tastings and how the combination of wines and food feels authentic. The guides are attentive and knowledgeable, eager to share how each wine is crafted and what makes it special. It’s a relaxed environment, perfect for savoring each sip and learning about Apulian wine traditions from someone passionate about their craft.
The experience lasts about three hours, giving plenty of time to relax, chat, and really explore the details. The price, around €60 per person, offers good value considering the quality of wines, the intimate setting, and the inclusion of food.
Who Will Love This Tour?

This experience is best suited for wine enthusiasts who appreciate quality and authenticity. It’s ideal if you want to go beyond tasting wines at a restaurant or in a crowded cellar—here, you get an intimate look at the entire process, set in beautiful countryside. It also suits food lovers, thanks to the regional pairings that highlight Apulian culinary delights.
Because the tour is accessible and offers flexible booking, it’s good for travelers with different schedules or those cautious about commitments. The bilingual guides make it easy for non-Italian speakers to understand and enjoy the experience.
If you’re short on time but want a meaningful snapshot of Apulian wine culture, this tour strikes a good balance of depth and leisure.
Price and Logistics: What You Should Know

At €60, this tour delivers a lot of value—especially considering the inclusion of seven wines, a light lunch, and a vineyard walk. The three-hour duration fits neatly into most travel plans, either in the late morning or early afternoon.
Check the available times—either 10:30 a.m. or 3 p.m.—and plan accordingly. The tour departs from Via Noci, 314 in Martina Franca, easily accessible by car or local transport. Small groups tend to enhance the experience, allowing guides to give personal attention, and the tour is wheelchair accessible.
The booking process is flexible—reserve now and pay later—and cancellation is free if made at least 24 hours in advance, which adds peace of mind when planning your trip.
Final thoughts: Is this experience right for you?

If you’re a lover of good wine and regional flavors, this tour hits all the marks: quality, authenticity, beautiful scenery, and expert guidance. It’s perfect for those who want to deepen their understanding of Apulian wines without sacrificing comfort or a sense of genuine connection to the land.
Travelers interested in regional cuisine will enjoy the pairing aspect, while those seeking a slower, more personal experience will find this tour both educational and relaxing. The focus on local, award-winning wines makes it stand out among many generic tastings, offering a real taste of what makes Apulia special.
On the downside, if you’re seeking a large-group, lively event or want to include other activities, this might feel a little quieter and more refined than some prefer. But for those who prioritize quality over quantity, this experience offers real value—an authentic glimpse into the craftsmanship behind Italy’s celebrated wines.
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FAQs

Can I cancel the tour if my plans change?
Yes, you can cancel up to 24 hours in advance for a full refund.
Are there multiple starting times?
Yes, the tour departs at either 10:30 a.m. or 3 p.m.
Is the vineyard walk mandatory?
No, the vineyard walk is optional, but it’s highly recommended for a fuller experience.
How many wines are sampled?
Seven different wines, including premium labels like Conte Giangirolamo and Argese.
Is food included in the tour?
Yes, a light lunch of Apulian products is served alongside the wine tastings.
What languages are guides available in?
Guides speak English, Italian, and Spanish.
How long does the experience last?
Approximately three hours.
Is the experience accessible for wheelchairs?
Yes, it is wheelchair accessible.
Where is the tour located?
At Tenute Girolamo, Via Noci, 314 in Martina Franca.
What is the price per person?
Around €60, offering good value for the quality and scope of the experience.
In the end, if you’re in Apulia and want to experience its wine like a local, this tour offers a memorable blend of scenery, flavor, and insight. Whether you’re a seasoned wine lover or simply curious about regional Italian wines, Tenute Girolamo provides an engaging taste of what makes this corner of Italy so special.
Not for you? Here's more things to do in Martina Franca we have recnetly reviewed
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- Typical Apulian dinner in the garden of an ancient Trullo
- Martina Franca: Walking Tour and Cooking Class with Wine
- Tenute Girolamo: Wine & Bike Tour in the Itria Valley
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- From Bari: Burrata cheese experience in a local dairy farm
- Frantoio Rosso Ipogeo Martina Franca: visit to the medieval oil mill
- Martina Franca: Mozzarella and Pasta Workshop with Farm Tour
