Exploring Reykjavík offers more than just its famous geysers and volcanic landscapes—there’s a growing scene of modern, interactive art that invites you to step inside a different kind of adventure. One such experience is Chromo Sapiens, a large-scale, multi-sensory installation by Icelandic artist Shoplifter, also known as Hrafnhildur Arnardóttir. Located at Höfuðstöðin, this colorful labyrinth of caves promises a brief escape into a world of vivid colors, intriguing textures, and moving soundscapes.
What caught my eye about Chromo Sapiens is how it transforms the visitor from a typical traveler into part of the artwork itself. I love that it’s a fairly affordable way to enjoy contemporary art that doesn’t demand hours or deep art knowledge. The price of $22 per person is reasonable for an experience that lasts about an hour once you’re inside. The installation’s playful approach to sensory overload fascinates, especially knowing it debuted at the Venice Biennale and has garnered critical acclaim.
However, a note of caution: if you’re claustrophobic or dislike dark, enclosed spaces, you might find the caves a little intense. Also, since it’s a walk-in experience without scheduled time slots, it’s worth arriving early or during quieter hours to avoid crowds. But overall, this experience is about engaging your senses in a way that’s both fun and thought-provoking.
Key Points / Takeaways

- Unique multi-sensory experience that combines color, sound, and texture in a large installation.
- Designed by a renowned Icelandic artist whose work has been celebrated worldwide, making this a standout contemporary art activity.
- Walk-in, no need for reservations—perfect for spontaneous visits, with open daily hours.
- Includes a free drink—either coffee or soft drink—adding a nice touch to the visit.
- Perfect for those curious about modern art or looking for an unusual activity that’s both playful and immersive.
- Location in Höfuðstöðin adds historical interest, as the building was once WWII bomb shelters and later potato nurseries, giving the site a layered past.
Entering the World of Chromo Sapiens

When I first read about Chromo Sapiens, I was intrigued by the idea of walking through three caves made from synthetic hair extensions—a truly unusual material. The installation by Shoplifter uses her signature medium to create a surreal environment designed to challenge your perceptions of space and color. From the moment you step through the main door of Höfuðstöðin, you’re entering a space that’s both playful and thought-provoking.
The caves are designed to surround you with irresistible colors and textures, engaging your senses in ways that make you forget about the outside world. As you wander through, you’re enveloped in soundscapes by the Icelandic band HAM, which adds a musical layer that complements the visual feast. The overall effect is a sense of losing track of time—some reviews mentioned a 5-star experience with comments like, “Such a unique experience!” and enjoying the free drink token as a little bonus.
I love how this activity invites you to explore your inner landscape—it’s less about traditional art and more about how you feel and perceive. Transitioning from being a typical human visitor to a Chromo Sapiens feels like a personal transformation, which is both amusing and meaningful in its own way.
You can also read our reviews of more tours and experiences in Reykjavik.
The Cave Experience: What to Expect

Walking into the installation, you immediately notice the bright hues and soft textures that make the caves feel almost alive. Each cave has a distinct atmosphere—one perhaps more whimsical, another more contemplative—yet they all aim to stimulate your senses. Expect to see walls and ceilings draped with Shoplifter’s signature hair extensions, which are so tactile you’ll probably want to touch them (and you can).
Sound plays a critical role in creating the environment—the soundscapes from HAM fill the space, adding rhythm and mood to your journey. You might find yourself pausing to listen, or even closing your eyes for a moment of sensory reflection. As a visitor, I appreciated how accessible the experience is—no scheduled time slots, just walk in whenever it suits you.
The experience concludes back at the entrance, leaving you with a sense of having visited a different realm. One reviewer summed it up by saying, “The free drink token was a nice touch,” which adds a small but appreciated layer of hospitality.
Value and Price Analysis

At $22 per person, this experience offers a glimpse into contemporary Icelandic art without breaking the bank. Compared to other Reykjavík attractions, it’s quite affordable—especially considering it’s a one-hour activity that’s both immersive and interactive. The fact that it includes a free coffee or soft drink adds to the value, making it a relaxing break during a busy sightseeing day.
If you’re someone who appreciates art that is playful, provocative, and sensory-rich, this is well worth the price. And since it’s open every day with no need for reservations, it’s a flexible option for spontaneous travelers or those seeking a break from more traditional museums.
Who Will Love Chromo Sapiens?

This experience is ideal for art lovers, adventurers, or anyone curious about their senses. It’s particularly suitable for those who enjoy modern, participative art and don’t mind enclosed spaces. Since it’s wheelchair accessible, it’s inclusive for visitors with mobility needs. It’s also a wonderful option for families with older children, as the colorful caves can captivate a wide age range.
Practical Tips

- Arrive early or during less busy hours for the best experience—crowds can sometimes make it harder to fully appreciate the environment.
- Take your time to touch, listen, and observe—there’s no rush, and the textures and sounds are the heart of the installation.
- Remember to bring your curiosity and a willingness to participate in the sensory journey.
- Enjoy your complimentary drink—it’s a nice way to unwind after wandering through the caves.
If you’re looking for a quirky, engaging, and visually stunning activity in Reykjavík, Chromo Sapiens offers a playful escape into contemporary art that’s as fun as it is thought-provoking. It’s especially good for travelers who want a hands-on experience that stimulates all the senses, rather than just looking at art behind glass.
It’s also a good value for the price, with the added bonus of a relaxing drink. While it may not be for everyone—those who prefer traditional museums or dislike enclosed spaces might find it less appealing—it’s undoubtedly a memorable piece of Reykjavík’s modern cultural scene.
For travelers with a taste for the unusual and a curiosity about how art can challenge perceptions, this is a delightful choice. It’s a brief, colorful adventure that leaves a lasting impression—and that’s exactly what makes it worth considering during your Iceland trip.
Is there a need to book in advance?
No, the experience is walk-in only. It’s open every day, so you can just show up when it suits you.
How long does the experience last?
The activity is valid for about 1 hour from the first activation, but you can stay as long as you like within that window.
Is it suitable for children or people with mobility issues?
Yes, the installation is wheelchair accessible, and children who enjoy vibrant colors and textures will likely find it fascinating.
What language is the experience offered in?
The activity is hosted in English and Icelandic, making it accessible for most visitors.
What does the experience include?
Your ticket grants you entry to the installation and a free coffee or soft drink.
Are there any additional costs?
No, the ticket price covers entry and the complimentary beverage. Gift shop items are not included.
Is there a time limit or scheduled slots?
No, walk-ins are accepted, and there are no specific time slots needed.
Where exactly is Höfuðstöðin located?
It’s in Reykjavík, in a building that was once WWII bomb shelters and later potato nurseries, adding historical interest.
What should I wear or bring?
Comfortable clothing suitable for walking and touching textures. No special gear is necessary.
Would this experience appeal to art enthusiasts?
Absolutely. It’s a contemporary art piece that invites participation, making it ideal for modern art fans or those looking for something different.
This detailed review aims to give you an honest, practical sense of what to expect from Chromo Sapiens. Whether you’re into art, looking for a fun break, or simply curious about Iceland’s creative scene, this colorful cave adventure is worth considering.
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