A Sparkling Way to Explore Stratford upon Avon: The River Avon Gin Tasting Cruise

Imagine drifting along the tranquil River Avon, with the iconic sights of Stratford upon Avon drifting past your window, all while sipping expertly crafted gin. That’s exactly what this River Avon Gin Tasting Cruise offers — a blend of scenic views, local spirit knowledge, and a relaxed social atmosphere. Priced at just over $47 per person, it’s a way to enjoy a different side of Stratford, one that combines the charm of the river with the sophistication of craft gin.
What I really like about this experience is how it balances informative storytelling from guides with casual tasting in a lovely setting. Plus, the souvenir tumbler packed with a gin and tonic makes for a memorable keepsake. On the flip side, keep in mind that it’s a one-hour cruise, so if you’re after a deep dive into Stratford’s history, this isn’t the tour for that. It’s all about relaxation, good company, and a splash of local flavor.
Another aspect worth noting is how reviews highlight the guides — they’re described as friendly, humorous, and very knowledgeable, which makes the tasting all the more engaging. Also, many mention the excellent views, including the Royal Shakespeare Theatre and Holy Trinity Church, which makes for a pretty picture postcard of Stratford. If you’re a fan of gin or simply seeking a relaxed, unique experience, this cruise might just be a highlight of your trip.
However, the cruise is not suitable for children under 18, so if you’re traveling with family, this is purely an adult outing. And, since it’s weather-dependent, a sunny evening really enhances the experience, especially given the reviews praising the “lovely sunny, summer evening” setting. Still, it offers a great chance to unwind and enjoy Stratford from a different angle.
Key Points and Takeaways

- Authentic Craft Gin: Tasting three gins from the award-winning Shakespeare Distillery offers a genuine taste of local craftsmanship.
- Beautiful Views: The cruise passes key sights like the Royal Shakespeare Theatre and Holy Trinity Church, perfect for photo opportunities.
- Engaging Guides: Known for their humor and knowledge, guides like the ones mentioned in reviews make the tasting lively and informative.
- Relaxed Atmosphere: With only an hour on the water, it’s a laid-back experience suitable for those looking to unwind.
- Value for Money: For about $47, you get a guided tasting, a scenic cruise, and a souvenir tumbler — a package with a lot of charm and value.
- Availability and Flexibility: Cruises take place at 4 pm and 6 pm on selected weekends, with options to reserve and pay later, adding convenience for planning.
Taste buds happy? More delicious discoveries we love in Stratford Upon Avon
The Complete Experience: What to Expect on the River Avon Gin Tasting Cruise

If you’ve ever wondered what it’s like to sip gin while gently floating down a historic river, this cruise delivers that in spades. The journey begins on the grass bank between the boathouse and the pedestrian Tramway bridge — an ideal spot where you’ll meet your guides and fellow travelers. Once aboard, you’re immediately immersed in the relaxed pace of river life, with the anticipation of the tasting ahead.
The first half of the cruise is dedicated to the guided gin tasting, led by knowledgeable hosts who talk about the distillery’s spirits, the art of gin-making, and how different botanicals influence flavor. Expect to sample three Shakespeare Distillery gins, with some reviews noting guides like “very informative with lots of humor.” The casual, friendly atmosphere makes it easy to ask questions and learn about what makes these gins special.
As you cruise upstream, you’ll get great views of Stratford’s riverside landmarks. The Royal Shakespeare Theatre, with its modern curves, makes a striking backdrop, while the Holy Trinity Church, where William Shakespeare is buried, offers a touch of literary history. The guides are good at pointing out these sights, enriching the experience beyond just the spirits.
The tasting concludes with a gin and tonic, served in a souvenir tumbler that you get to take home, complete with a single 25ml shot of gin. Many guests find this a fun keepsake, and for designated drivers, the option to swap the gin and tonic for a Stratford Gin Miniature means everyone leaves with a tasty souvenir.
The final stretch of the cruise takes you back downstream to the starting point, passing under bridges and soaking in the tranquil scenery. Many reviews mention how “a wonderful way to spend an hour,” especially on a sunny evening, making it a perfect choice for a relaxed, local experience.
What the Price Gets You and Why It’s Good Value

At roughly $47, this experience covers a lot: a 60-minute scenic cruise, guided gin tasting, a gin and tonic in a souvenir glass, and an opportunity to purchase additional gin bottles at a 10% discount. For those who appreciate authentic local spirits and scenic relaxation, it’s a worthwhile investment.
The on-board sales of gin bottles offer a chance to take some of Stratford’s best spirits home, which many reviews praise as a good deal. Plus, the flexibility to reserve without immediate payment makes it easier to fit into your schedule.
While not the cheapest activity in Stratford, the combination of scenic views, expert guidance, and high-quality gin makes it stand out. Think of it as a tasting experience that’s both fun and a little indulgent without breaking the bank.
Who This Experience Is Best For

This cruise suits adults who enjoy craft spirits, scenic waterside views, and informal guides. It’s ideal for gin lovers, couples, or groups of friends looking for a memorable, relaxed activity. If you’re after a formal history tour or family-friendly outing, you might want to look elsewhere.
Travelers who appreciate authentic local products will love the opportunity to sample Shakespeare Distillery’s spirits and perhaps pick up a bottle. The experience is especially well-suited for those visiting Stratford for a weekend, offering a different perspective on the town’s riverside charm.
Practical Tips for a Great Experience

- Book early for weekend slots, especially in peak season, as this cruise is popular.
- Arrive at the meeting point a few minutes early to get settled and chat with your guides.
- Dress for the weather — an outdoor boat means sun protection or rain gear depending on the forecast.
- If you’re a designated driver, ask about swapping your gin and tonic for a miniature to take home, which many find a nice touch.
- Keep your camera handy — the views of Stratford’s landmarks are picture-perfect.
- Consider timing your cruise for a sunny evening; many reviews highlight how it enhances the experience.
Ready to set sail again? More boat adventures we've reviewed in Stratford Upon Avon
Frequently Asked Questions

Is the cruise suitable for children? No, this activity is only for guests aged 18 and over due to the alcohol tasting.
What’s included in the price? You get a 60-minute scenic cruise, a guided tasting of three Shakespeare Distillery gins, a gin and tonic in a souvenir glass, and the option to buy gin bottles at a discount.
Can I cancel the booking? Yes, you can cancel up to 24 hours in advance for a full refund, giving you flexibility if your plans change.
Are there any alternative drinks if I don’t want alcohol? Designated drivers can opt to take home a Stratford Gin Miniature instead of the gin and tonic.
How long is the cruise? The cruise lasts exactly 60 minutes, making it a perfect short activity for a summer evening.
What time do the cruises depart? Cruises are generally available at 4 pm and 6 pm on selected weekends, so check availability when booking.
Where does the cruise start and end? The meeting point is at the grass bank between the boathouse and pedestrian Tramway bridge; the cruise returns to this same spot.
Wrapping It Up: Who Should Sign Up?

If you’re looking for a laid-back, scenic adventure that combines beautiful river views with expert gin tasting, this cruise is a fine choice. It’s best suited for adults interested in local spirits, casual socializing, and experiencing Stratford from a peaceful waterway. The guided commentary and friendly guides ensure you’ll learn something new while enjoying the tranquil surrounds.
For those who want a taste of Stratford’s local craftsmanship and a break from usual sightseeing, this experience delivers a charming, memorable hour on the water. It’s also perfect for a relaxing summer evening or a special occasion where you want something a little different. Just remember to book ahead, bring your camera, and prepare to toast to a lovely Stratford experience.
More Tour Reviews in Stratford Upon Avon
- Stratford-upon-Avon: Anne Hathaway’s Cottage Entry ticket
- Warwickshire & Stratford-Upon-Avon Self-Guided Audio Tours
- Stratford-upon-Avon To London Heathrow Airport Private Transfer Service
- PRIVATE Guided tour of Shakespeare’s Stratford Upon Avon
- Sourdough Bread Making Lunch Experience
- Flatbread & Meze Making Experience
Not for you? Here's more things to do in Stratford Upon Avon we have recnetly reviewed
- Shakespeare’s Stratford-Upon-Avon and Cotswolds Private Tour
- Stratford-upon-Avon: Shakespeare’s Story Entry Ticket
- Stratford-upon-Avon: River Cruise & City Audio Tour
- Stratford upon Avon: Shakespeare Guided Tour
- The Alternative Shakespeare Tour + 3 Course Carvery
- The Cotswolds England Bus Tour
- Stratford-upon-Avon: City Walking Tour & Exploration Game
- Stratford-Upon-Avon: Private Dark Side Walking Tour
- Stratford-Upon-Avon: The Famous Walk Talk Show
- Historic Walk Around Stratford Upon Avon – Tustins Tours
- London: Canterbury, Dover Castle, White Cliffs & Kent Trip
- Cotswolds: One Day Cotswolds Walking Tour
