Introducing the Santorini Highlights Private Tour
If you’re visiting Santorini for the first time, this private tour promises a flexible, personalized way to see some of the island’s most iconic spots. Offered by AMMO Transfers & Tours, this experience combines comfort, expert guidance, and enough flexibility to tailor your day. With options for a 3-hour or a longer 5 to 6-hour adventure, it’s designed especially for those who want an intimate, in-depth look at Santorini’s best.
Two things I really like about this tour are the knowledgeable guides who share insider tips—like the best spots for photos or local recommendations—and the impressive panoramic views, which are even more striking when explored from high vantage points like Imerovigli and Oia. That said, if you’re on a tight schedule or prefer an independent exploration, this tour’s structured stops might feel a bit constrained, especially since some options, such as wine tasting, are “optional” and don’t include entry tickets.
One key consideration is the price point—at around $358 per person, it’s an investment, but one that offers the convenience of private transportation, flexible stops, and a guide who can customize your experience. For travelers who value comfort and tailored insights over a generic group tour, this offers good value.
Key Points / Takeaways

- Flexibility and Customization: The tour can be tailored to your interests, with options for shorter or longer sessions.
- Expert Local Guides: Guides like Marios are praised for their friendliness and knowledge, making the experience both informative and enjoyable.
- Spectacular Views: From Firostefani to Imerovigli and Oia, each stop offers stunning vistas perfect for photos and appreciating Santorini’s natural beauty.
- Unique Stops: Highlights include the iconic blue-domed church, Skaros Rock ruins, and the famous Red Beach volcanic landscape.
- Optional Wine Tasting: Vineyards like Santo Wines perched on caldera cliffs add a memorable flavor to your day (though wine tastings are extra and not included in the tour price).
- Private and Comfortable Transportation: The tour includes air-conditioned vehicles with WiFi, making the journey as pleasant as the stops.
Exploring Santorini in Style: A Private, Personalized Experience

When I think about a trip to Santorini, I picture those postcard-perfect views, dramatic cliffs, charming villages, and that legendary sunset. This private tour hits most of those marks, especially since it’s designed with first-time visitors in mind. It’s a chance to see some of the most photographed spots with the flexibility to linger or move on as you please.
The experience begins with pickup in a luxury, air-conditioned vehicle — a real plus when the sun is high or the summer heat is intense. The inclusion of WiFi on board means you can share your photos or look up a fact from your guide without fuss. This setup creates a relaxed environment where your group is the only focus, eliminating the hustle of larger bus tours and giving you the chance for more personal interaction.
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Firostefani: The Viewpoint and the Iconic Church
Your first stop is Firostefani, a small village that offers a spectacular view of the caldera and the volcano. It’s the perfect spot for your first photos—think of that classic shot of the blue-domed Three Bells Church that you’ve seen everywhere. It’s only about 15 minutes, but what I love here is the chance to enjoy the wild beauty of the caldera up close. No admission fees—just stunning scenery and a peaceful start.
Imerovigli: The High Point with a Scenic Twist
Next, Imerovigli, known as “The Balcony to the Aegean,” is built at the highest point along the caldera. This spot offers sweeping views of the Aegean Sea and is perfect for picture-taking. Here, you can see Skaros Rock, the ruins of a medieval fortress perched above the sea, which adds a layer of history to your visit. The 15-minute stop is brief but worthwhile, especially for those who love dramatic landscapes.
Oia: The Crown Jewel of Santorini
No visit to Santorini is complete without a stop in Oia. This village is arguably Greece’s most photographed location, thanks to its charming cobblestone streets, whitewashed buildings, windmills, and breathtaking sunset views. Spending about an hour here gives you time to explore art galleries, admire the architecture, and soak in the vibrant atmosphere. Guides often share tips—like the best spots to watch the sunset or hidden cafes—that make your visit more memorable. As one reviewer put it, “Our driver gave us lots of tips on must-visit places,” which can turn a simple walk into a treasure hunt.
Red Beach: Nature’s Canvas
The Red Beach is a highlight for many—its steep red volcanic hills and rocks make it unlike any other beach in the world. It’s a short 20-minute stop, enough to snap some photos of the contrasting blue waters and volcanic formations. It’s wild and striking—a perfect example of Santorini’s volcanic origins.
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Pyrgos: The Old Capital
Pyrgos is an optional stop, but it’s worth considering if you’re interested in traditional architecture and history. Built on a hilltop, the village features well-preserved Venetian ruins and narrow cobblestone streets. It’s a quieter, more authentic spot compared to the busier Oia, and many appreciate wandering through its galleries and blue-domed churches. The 30-minute visit offers a glimpse into the island’s past.
Santo Wines: The Perfect Finish
To cap off your tour, you can opt for a visit to Santo Wines or Ventsanos Winery. Built on caldera cliffs, these wineries let you sample excellent local wines while enjoying unrivaled views of Santorini’s volcanic landscape. The wine tastings are not included in the base price and are optional, but many find that the combination of good wine and spectacular scenery makes for a memorable experience.
Why This Tour Works Well for Certain Travelers

This private tour is especially suited for first-timers, cruise passengers, or anyone who values comfort and a personalized touch. The private transportation means you won’t be stuck with strangers or rushed, and the guide’s knowledge—highlighted by reviews praising guides like Marios—can turn a sightseeing day into a mini-lesson about the island’s stories and secrets.
Pricing, at roughly $358 per person, is on the higher side compared to group tours, but for the convenience, privacy, and expert guidance, it’s a good deal. It’s a way to avoid the stress of navigating alone or sharing a bus with strangers, and you can tailor the experience—whether you’re more interested in photography, history, food, or simply soaking in the views.
Who Will Love This Tour?
- First-time visitors who want an overview of Santorini’s highlights without missing out on local insights.
- Couples or small groups looking for a flexible, intimate experience.
- Travelers with limited time who want the most efficient route.
- People interested in optional wine tasting and scenic photo opportunities.
Who Might Favor Other Options?
- Budget travelers might prefer group tours or self-guided options.
- Those wanting an archaeological deep dive should note the site tickets are extra.
- Visitors seeking a more adventurous, less structured exploration might prefer renting a scooter or bike.
Practical Tips and Considerations
- The tour length can be adjusted—if you prefer a shorter or longer experience, mention your needs when booking.
- The price includes private transportation, WiFi, all taxes, and bottled water, making it a comfortable, fuss-free experience.
- Admission tickets for archaeological sites like Akrotiri are not included, so plan accordingly if interested.
- Wine tastings are optional and not included in the price, but the views at vineyards like Santo Wines are well worth the visit.
- Timing is flexible—guided by the hours you prefer, from early morning to evening, for sunset views.
Final Thoughts: Is It Worth It?

If you value comfort, personalized attention, and the chance to see Santorini’s highlights with a knowledgeable guide, this private tour offers strong value. It’s especially suited for those who want a relaxed yet comprehensive introduction to the island’s must-see spots, without the hassle of self-driving or navigating crowded buses.
The stops cover a perfect mix of scenic viewpoints, historical sites, and photo opportunities, sprinkled with local tips from guides like Marios, who earn high praise for their friendliness and expertise. The optional wine tasting adds a flavorful touch to the day, making it even more memorable.
While the price might seem steep, the convenience of private transport, flexibility, and insider knowledge make it worthwhile for many travelers. It’s a well-rounded way to enjoy Santorini’s essence in a manageable, comfortable package.
FAQ

Is this tour suitable for cruise ship passengers?
Yes, it’s ideal for cruise travelers as it offers round-trip transportation from the port and a flexible schedule perfect for shore excursions.
Can I customize the itinerary?
Absolutely. You can choose between a 3-hour or a 5-6 hour tour, and guides can tailor stops based on your interests.
Are tickets for archaeological sites included?
No, entry tickets such as for the Akrotiri Archaeological Site are not included and are priced separately, usually around $12 per person.
What’s included in the price?
The tour includes private transportation, an air-conditioned vehicle, WiFi onboard, all fees and taxes, and bottled water.
Are wine tastings part of the package?
No, wine tastings are optional and not included. You can choose to visit Santo Wines or Ventsanos Winery to sample local wines at your own expense.
How long are the stops?
Stops vary from about 15 to 60 minutes, depending on the site, giving you enough time to explore and take photos.
Is this tour suitable for families?
Yes, most travelers, including families with children, can participate, especially since the guide makes it a relaxed and engaging experience.
This private Santorini tour offers a blend of scenic beauty, insightful commentary, and the flexibility to enjoy the island at your own pace. For those who prize comfort, exclusivity, and authentic local insights, it could be just the right way to fall in love with Santorini.
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